Marketing
Accidental Genius: Using Writing to Generate Your Best Ideas, Insights and Content (Amazon affiliate link), written by Mark Levy provides an easy to consume roadmap for the would-be writer in all of us. He expounds on six simple principles that are based on freewriting as an approach to unleash your mind and capture it in written [...]
Continue reading about Writing To Find Your Accidental Genius: Book Review
I’ve been catching up on my feeds and have finished skimming all of the 2010 year in review and 2011 trends posts. These staples of the year-end/new year are interesting reads but in the end, provide little value. They either confirm something we already knew or foretell something that we didn’t need to know. While [...]
Continue reading about 2010 Year in Review – Really? Prove It.
Seth Godin’s most recent book, Linchpin (amazon affiliate link) is a great motivational read for leaders looking to re-inspire themselves or their teams. Godin posits that each of us are artists and that there is a new way to go about how we create and deliver our art. My overall rating is 4 out of [...]
Continue reading about Are You a Linchpin: Video Book Review
LikeMind Milwaukee is meeting this Friday, not once but twice! We’re featuring a 7 A.M. meet up with Erin Ulicki of OnMilwaukee.com and a 1:30 P.M meet up Joe Sorge of AJ Bombers andJoe Woefle of Blatz Liquor. Check out the video below for a quick overview of LikeMind and a touch of what our guests are [...]
As the number of social networks grows, it's easy to be overwhelmed by the effort to maintain each one independently. Each network may serve a purpose to your personal or professional life but it is easy to lose track of the networks you've joined, are managing or are interested in. For individuals, there is a [...]
I generally read a couple of books at a time. I'm not sure if it's a form of ADD or if I consumer information better in bits at different times but usually the mix includes a marketing book (my career focus), a book for leisure such as a novel and a topical book to learn [...]
In a move to generate interest for the word of mouth medium, BzzAgent is offering a guarantee that their campaigns will outperform traditional media by 20%. The catch is that an advertiser must spend at least $300,000 on a campaign with BzzAgent using word of mouth and other media. An independent third part vendor will [...]
I’ve come across several very interesting posts that have begun to track the emergence of Social Media as a legitimate position in the communications departments of many organizations. These organizations are taking up the challenge that is being presented by consumers and the use of new media tools and committing themselves to the conversation. Several [...]
Shiv Singh of Avenue A/Razorfish hosted a client summit this past week and posted seven key takeaways related to social media. They are great highlights that can be considered within all the conversations digital agencies have with their clients who are exploring the social media space. I've outlined the seven below. The details are over [...]
Continue reading about Social Media Takeaways from Avenue A Razorfish
I’ve been out of the loop for a while, cranking with work and family. I’ve been able to consume content but haven’t had a chance to spend time thinking and working on anything to post. I’m going to work on getting back on track and posting regularly. I’m in the process of working on developing [...]