Innovation
I don’t travel a lot but I’ve had a recent stretch of flights around the U.S on a variety of airlines. I’m currently en-route to San Francisco on a Virgin American (VA) flight. I’m amazed to see how VA has leveraged their entertainment network into an overall experience in the air. I’m currently working on [...]
Accidental Genius: Using Writing to Generate Your Best Ideas, Insights and Content (Amazon affiliate link), written by Mark Levy provides an easy to consume roadmap for the would-be writer in all of us. He expounds on six simple principles that are based on freewriting as an approach to unleash your mind and capture it in written [...]
Continue reading about Writing To Find Your Accidental Genius: Book Review
I recently had the privilege of contributing to development of the Society for Healthcare Strategy and Market Development, (an American Hospital Association organization.) Emerging Media Handbook, Four contributors provide great content in a 30 plus page whitepaper that outlines a clear roadmap for healthcare providers looking to the future of communications. I had the pleasure of focusing [...]
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I’ve been catching up on my feeds and have finished skimming all of the 2010 year in review and 2011 trends posts. These staples of the year-end/new year are interesting reads but in the end, provide little value. They either confirm something we already knew or foretell something that we didn’t need to know. While [...]
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Turns out I’m not a writer. Not by trade nor by nature. So video really didn’t kill the writing star because I wasn’t a star to begin with. I’m explaining my new approach in the video below. Social media and digital communications are a way of life for me. I do it for fun and [...]
I’m experimenting with the wordpress iPhone app. I’m curios to see if it’s better to post using the app or if the relationship with posterous is the way to go when posting content from the iPhone. I’m amazed to see the evolution and growing importance of mobile devices and access to information. I was thinking [...]
As the number of social networks grows, it's easy to be overwhelmed by the effort to maintain each one independently. Each network may serve a purpose to your personal or professional life but it is easy to lose track of the networks you've joined, are managing or are interested in. For individuals, there is a [...]
I’m overwhelmed by the number of opportunities available to take Aurora Health Care into a new direction with digital communications and social media. It’s an exciting time for me and my team but it is also challenging because we’re facing the Fear of Start. In an organization of 30,000 employees, one of the most challenging [...]
I just wrapped up a meeting with Erik, Jason and Greg from Avicom regarding social media and opportunities in the health care sector. It was refreshing to have a face to face conversation with individuals who "get it" and see the opportunity for using new media tools to communicate with internal and external audiences. You [...]
I had the pleasure of having a conversation with David Brazeal of Journamarketing.com regarding social media and healthcare organizations. Part of my responsibilities at Aurora Healthcare include strategy and execution for implementing social media inside and outside of the organization. It's an exciting challenge to move a large organization forward. We'll be experimenting actively as [...]
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